Well, we made it almost 2 years with our original goal of being open 7 days a week. The reality is that our retail store is in a small town with minimal foot traffic. On top of that, we are a new business attempting to survive an economic crisis caused by a pandemic that has stretched longer than a year of our two years in business.
(This is a long blog post, but we hope you'll read the entire message because it contains some great information.)
As we approach our 2-year anniversary at DART Boutique, we are pivoting our business model and changing a few things in order to thrive. Opening our retail storefront 7 days a week isn’t sustainable in our current economic climate. We have decided to shift our hours of operation and will be closed 2 days each week. This will allow us time to work on improving our website, so that you can still shop with us 7 days a week online. By the way, FREE SHIPPING on all orders is here to stay!
Our goal has always been to be a unique boutique—unlike any other you can find. We want DART Boutique to become a destination shopping spot where women of all generations, sizes, and backgrounds can enjoy finding clothing and accessories that are unique. We have two fun product lines that we will be adding to our shop in the near future—which we are VERY excited about.
The first is our collection that launched last year, called DART Exclusive. In a nutshell, DART Exclusive is handmade and up-cycled treasures made with love by the DART Creative Team. (Think quirky wall art, colorful graphic tees, & unique gift items you will not find anywhere else.) With the ability to close our storefront 2 days a week, we can focus our attention on bringing you more of these one-of-a-kind items—designed exclusively by us!
Our second collection that will be launching in a few weeks is called DART Repeat. Both Kayley and I have always loved old, vintage items mixed with new, modern trends. We enjoy expressing ourselves by creatively pulling together outfits that are mixed with thrifted finds and new boutique apparel. COMING SOON is a new section of our store that will include curated recycled and vintage apparel. We will also be combining our creative up-cycling ideas to create one-of-a-kind thrifted & distressed clothing. This new line will be creative, affordable and environmental-friendly. We cannot wait for you to see the pieces we have hand-selected for you!
The mission of DART Boutique will NOT change. We will ALWAYS be a warm, inviting place where EVERYONE feels welcome to shop. We will continue to carry boutique brand clothing at a variety of price points, styles, and sizes. We are committed to bringing you 50% of our apparel in sizes S-L & the other 50% in sizes 1X-3X---which you won't find in most boutiques! We believe that ALL women and young girls should enjoy shopping for clothing that makes them feel confident and beautiful.
One final change that we will be making within the next month is the expansion of our booth at Stacey's Vintage Art Boutique. Stacey's is another wonderful shop here in Tea that is located off the Interstate exit and is open 7 days a week. They house nearly 100 vendors that offer a variety of artistic home decor, gift items and accessories. We will be adding approximately 3X the amount of apparel to our booth! This will give you the opportunity to shop for discounted DART items 7 days a week in a physical storefront.
CHANGE is a word we are embracing, which is why we do a weekly Facebook Live video. (Stay tuned for a change to our weekly live time!) That video is our outlet to show you what’s new and to keep you informed of changes—while giving you a glimpse of the people you are supporting when you shop with DART. As we enter our 3rd year in business, we are hoping that the changes we make will only improve your shopping experience with DART and better serve the needs of our community.
With the addition of these new collections and our continued goal of bringing you boutique apparel that you’ll love, we hope you will agree that our little shop in Tea is a destination spot for a GREAT shopping experience. Each time you visit, you’ll find something new! And of course, we’ll always be here with a smile on our faces, ready to help you find what you’re looking for!
Plan a trip to our retail store on the 5 days we are open, or browse our website for the latest and greatest DART fashion & fun finds...with FREE SHIPPING!
NEW HOURS OF OPERATION effective March 8, 2021:
Monday & Tuesday: Closed to the public—private shopping appointments only.
Shop online 24/7 with Free Shipping: www.shopDARTboutique.com
As we like to say...see you soon!